Hello Kitty is a Japanese brand that features a cute character with a red bow. She’s a global icon and one of the world’s highest-grossing media franchises.

History: Hello Kitty was created by Yuko Shimizu, an artist working for Sanrio.
She first appeared on a vinyl coin purse.
Hello Kitty’s design plays on the Japanese concept of “kawaii”, which means cute.

Products: Hello Kitty products include apparel, accessories, bags, toys, and more.
Hello Kitty has collaborated with many brands, including Nike, Adidas, Crocs, and Blumarine.

Hello Kitty has also been featured in McDonald’s meals and toys.

Success: Hello Kitty’s success is attributed to her simple design, which makes her adaptable and appealing to a wide audience.

Hello Kitty’s brand values include happiness, kindness, inclusivity, and simplicity.
Hello Kitty’s success is also attributed to Sanrio’s clever product strategy and collaborations with other brands.

Impact: Hello Kitty has inspired artists and designers.

Hello Kitty has relevance to women of all ages, ethnicities, and economic backgrounds.